Gordon Docherty, vice president of Druck. (Image source: Druck)
At ADIPEC this year, Oil Review Middle East spoke to Gordon Docherty, vice president of Druck. Docherty talked about the company's products, technological solutions and prospects in the Middle East. Read on:
How do you see Druck connecting with customers and partners in this dynamic region?
It’s a real pleasure to be at ADIPEC for the first time. The conversations happening here are not just about today’s challenges but about how we can collectively accelerate progress through smarter, more sustainable technologies.
And I think that’s where Druck’s pressure measurement technologies fit in. The ability to capture precise and dependable pressure data and calibration not only boosts productivity but also helps organisations eliminate inefficiencies and reduce emissions.
For Druck, ADIPEC is an invaluable opportunity to connect directly with our partners, customers and potential customers across the globe, not just the Middle East. This region has always been central to the global energy landscape, and we see tremendous potential for collaboration; particularly as companies focus on digital transformation, operational efficiency, and safety.
We came here to listen, share our expertise, and explore how Druck’s advanced pressure measurement and calibration solutions can help our partners enhance reliability and performance in their operations. I have to say that the positive feedback, and the interest in our solutions, in particular our handheld portable calibrators, far outweighed our expectations.
It’s also been fantastic to spend time with our regional channel partners who play such a vital role in ensuring that Druck products reach every corner of the planet. Seeing the strong engagement they have with customers reinforces how important these relationships are in ensuring our technology and support are available where and when they’re needed. Their commitment and local expertise are key to our continued success in the region. ADIPEC provides a great platform to celebrate that collaboration.
What are the main applications for Druck pressure sensors and calibration equipment in the oil and gas industry, and the main challenges they are designed to address? Are there any products on display you would like to highlight?
Druck pressure sensors and calibration equipment play a critical role across the oil and gas value chain from exploration and drilling to production, transportation, and refining. Druck instruments ensure accurate measurement and control in pipeline monitoring, gas compression, storage, and refining processes.
For instance, Druck sensors deliver precise pressure and temperature measurements throughout the oil and gas extraction process. Our subsea sensors are engineered to operate reliably for up to 30 years, enduring the extreme conditions found at depths of 3,300 m beneath the ocean surface. The advanced technology required to consistently provide accurate data in such demanding environments over decades is truly remarkable, underscoring our commitment to long-term performance and reliability
Meanwhile, our calibrators support these applications by providing precise, traceable pressure measurements that help customers maintain compliance with international standards, improve operational efficiency, and ensure safety.
Our solutions are engineered to excel in the most demanding and unpredictable environments, such as high pressures, high temperatures, vibration, and corrosive media all of which demand exceptional sensor stability, repeatability, and long-term reliability. We also address the industry’s need for digitalisation and reduced downtime by integrating smart calibration solutions and digital communication capabilities that support predictive maintenance and remote diagnostics.
At ADIPEC this year, we showcased Druck’s latest calibration and instrumentation solutions, including the handheld DPI 610E, the high-performance PACE 5000 E and 6000 E pressure controllers, and the compact UPS 4E loop calibrator. These instruments are designed to deliver unmatched accuracy, reliability, and connectivity for both field and lab applications, and are widely used for instrumentation commissioning, asset maintenance and process optimisation across the Oil, Gas and Energy value stream.
How do you view prospects for the development of Druck’s business in the Middle East?
The Middle East is a very strategic region for Druck, and we see strong prospects for business development here. The region continues to invest heavily in oil and gas exploration, refining, and infrastructure modernisation, while also advancing its digital transformation and energy transition initiatives. These trends align with Druck’s core strengths delivering high-accuracy, reliable pressure measurement and calibration solutions that perform in the most demanding environments. Our sensors and calibration equipment are already trusted in critical applications such as wellhead monitoring, subsea systems, and pipeline operations across the region.
As operators focus more on safety, operational efficiency, and predictive maintenance, Druck’s digital calibration technologies and smart sensors provide real value; helping customers reduce downtime, ensure compliance, and extend asset life. We also recognise the importance of strong local presence and partnerships in the Middle East. Expanding our service and support capabilities locally is a key part of our strategy to deliver faster response times and build long-term customer relationships. Overall, we view the Middle East as a growth market where Druck’s proven technology, reliability, and commitment to customer success position us very well for the future.
How do you think measurement and instrumentation technologies will evolve in the future?
At Druck, innovation is absolutely central to how we operate. For more than 50 years, we’ve built our reputation on engineering excellence and pushing the boundaries of pressure measurement performance. Today, our focus is on integrating digital intelligence, connectivity, and sustainability into our technologies; ensuring our customers can rely on accurate, stable data while optimising operational efficiency and reducing environmental impact. Innovation for us is not just about new products, it’s about continuous improvement, collaboration with our customers, and anticipating the challenges they’ll face tomorrow. By integrating innovative calibration technologies and digital intelligence, Druck aims to deliver the next generation of measurement solutions that empower industries to operate more safely, efficiently, and responsibly.
What are your biggest takeaways from ADIPEC 2025? Are you planning to visit again?
ADIPEC 2025 has been an inspiring and highly productive experience, showcasing the energy industry’s commitment to innovation, digital transformation, and sustainable operations. I’ve been particularly impressed by how companies, including many of our customers, are leveraging smart measurement technologies to improve efficiency, safety, and reliability – it has reinforced the important role Druck’s pressure sensors and calibration solutions play in supporting these goals. Meeting with our channel partners and seeing the strong engagement with customers highlighted the value of local collaboration in the region. Most importantly, seeing the exceptionally strong interest in Druck technologies was extremely rewarding. Overall, it’s been a fantastic event, and I’m very much looking forward to coming back to continue these conversations and explore new opportunities with partners and customers alike.
