Tubacex has reinforced its product portfolio for the oil and gas sector – the complete range of stainless steel seamless pipes from outside diameter three mm to 72-inch – and showcased the solutions at ADIPEC that took place from 13-16 November in Abu Dhabi
This represents the largest product portfolio of tubes, pipes, fittings and special connections. Tubacex also recently signed a joint venture with the Japanese company Awaji Materia and this strategic acquisition has enabled the company to complete the fittings range offered, until now through TTA (Spain) and IBF (Italy), through a Thailand-based manufacturing plant.
This represents an unprecedented opportunity for Tubacex to reinforce their strength into a key market, Asia, the destination of 69 per cent of the projects of TUBACEX and 35 per cent of its direct revenues. In that market, the group’s gradual evolution from the standard product towards high value-added ones is particularly relevant, with the incorporation of Tubacex India in 2015 with a higher level of competitiveness in the standard product and allowing for industrial synergies with the Thailand fittings plant.
Speaking at the launch last week, Jesús Esmorís, CEO of Tubacex said, “We have been able to offer this new range to the oil and gas industry through our last acquisition of IBF in 2015, expanding the range of our products, and reinforcing the standard products through Tubacex India and Awaji stainless steel fittings division. In this sense, the customer can benefit from a one-stop solution that combines Tubacex’s commitment to quality, ensuring customers a complete range with value-added services from Tubacex Service Solutions (TSS), our global distribution network. This growth reflects our strategy to evolve from a tube manufacturer to a global tubular solutions provider.”
“In the last two years, Tubacex has invested in strengthening its resources so that we are prepared when the market rebounds. The Middle East market is very important to us and we have devoted significant resources to build customer confidence here. Our portfolio now includes a large amount of engineering solution for the end user, marking a qualitative leap in our business model.” Esmorís added.
With sales presence in India, China, Japan, South Korea, Thailand, Singapore, Indonesia, Iran, Dubai and Turkey as well as the expansion the Tubacex global network of own stock and service centres, the group has rapidly moved forward its growth strategy, getting closer to the customers from a commercial and operational point of view.
The company plans to continue strengthening its value chain from the first stages (concept and product design) to the post-sales operations (installation and maintenance) making the most of the synergies inside the group companies and boosting its R&D activities in co-operation with technology centres. In terms of distribution, Tubacex aims at boosting the TSS business model expanding its commercial presence to offer a wide range of products in stock with full availability anywhere in the world, as well as an array of high value-added services.