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IFS Unleashed highlights the power of Industrial AI

Mark Moffat, CEO of IFS. (Image source: IFS)

Industry

Mark Moffat, CEO of IFS,  gave an inspiring opening address at the IFS Unleashed event on the power of Industrial AI, underlining the company’s ambition to become the undisputed leader in industrial software

Taking place in Orlando Florida from 15-17 October, the event hosted by the leading provider of Industrial AI and enterprise software brings together the most innovative and forward-thinking businesses and leaders from across the world, attracting thousands of users, technology leaders and executives to unlock the transformative power of Industrial AI.

“The next industrial revolution is being powered by industrial AI, and Industrial AI is ifs.ai,” said Moffat.

“We are seeing an exponential impact in the computing power and innovation that is impacting every single aspect of enterprise technologies and software, which has seen vast innovations happening at scale and lightning speed, which is literally going to change the face of industry and business and companies in this room as we know it today.”

Moffat pointed out that according to Goldman, between 2-4% of developed economies will spend one to two trillion dollars in the foreseeable future on AI capabilities, while Accenture has estimated it will add 14 trillion to the global economy in the next 10 years. This represents a gigantic opportunity which should be grabbed with both hands, he said.

New vision

“We’re setting a new and evolved vision for IFS. Our vision is to become the undisputed category leaders in industrial software, the number one brand,” he said.

All the businesses and customers it serves will benefit from this ambition, which will see IFS build on its depth of knowledge and understanding of the six core industries it serves, powered by the IFS cloud platform which manages the company white data that will be needed to unlock value.

“It’s supported by an AI mission that never been more relevant than it is today, creating a class-leading AI platform that helps our customers manage their mission-critical assets, workflows and people in a responsible way,” continued Moffat.

“We’ve already been doing this for a long time; we have a market-leading scheduling and optimisation engine that has demonstrated productivity improvements and the carbon reduction that comes with that. This AI engine can be used to optimise any arrangement of plants and assets and field resources right across the industrial software value chain. We’ve also got an operational intelligence platform that delivers phenomenal AI capability, ingesting vast amounts of time series data from some of the biggest natural resources companies in the world.” He gave the example of Basra Energy, where a real-time video feed from a refinery is used to determine basic AI algorithms enabling the adjustment of production processes to reduce methane and carbon emissions.

Underlining the importance of collaboration and partnership Moffat said, “Driving transformation isn’t easy. It requires courage, teaming and collaboration, and we get that from our partners together, being stronger, better and faster. We innovate more and we bring our customers more choice.”

He said that the company is significantly upping its investment in R&D, with over 30% of its manpower today invested in products. “It’s enabled us to accelerate rapidly our investment in AI,” he said, noting that the company is working on over 300 high value use cases which will deliver real ROI to businesses, using its proven value engineering capability.

He added that IFS has been strengthened by recent acquisitions, mostly recently acquiring Copperleaf Technologies, a leader in asset investment planning, which helps companies make smarter capital investment decisions.

Moffat also highlighted the company’s focus on responsibility and sustainability in leading this new industrial revolution, in particular in its commitment to drive sustainable outcomes from industrial AI.

“This also makes good business sense, as the type of actions that reduce carbon also allow the optimisation of processes, improving productivity, increasing uptime and reducing fuel consumption.”

He added that among the new products being developed is a new sustainability module, which will help customers track and manage sustainability KPIs.

Moffat concluded by urging the audience to take full advantage of the learning and networking opportunities over the three days of IFS Unleashed. “Don’t waste this opportunity,” he said. “You need an AI business plan. And if you already have an AI business plan, you can improve it. We can help you do that this week. Let’s go, and let’s go get unleashed.”

At IFS Unleashed, the 2,500 attendees will hear from multiple IFS customers across different industries as they showcase practical applications of IFS Cloud, IFS.ai and Industrial AI in action, including BAE Systems, Continental Resources, Ericsson, Exelon, Keurig Dr Pepper, Kimberly-Clark, Konica Minolta, LATAM Airlines, Mars, Nestle, Tomra, and Xcel Energy. Immersive, real-world demonstrations will show how AI, machine learning, virtual reality, and automation solve industry challenges and drive efficiency.

IFS will also provide early insight into the forthcoming IFS Cloud 24R2 product release – including the latest AI, sustainability and industry-specific capabilities – and customer case studies. The event also features an exhibition of 50+ partners and customers, with dedicated Industry Zones demonstrating the impact of AI on industry.