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OOMCO plans expansion in Saudi Arabia and Tanzania

Industry

Oman Oil Marketing Company (OOMCO) has announced a plan to expand its operations in Saudi Arabia and Tanzania

In 2018, OOMCO opened its first mega station in Dammam, Saudi Arabia. The 40,000 square meter facility includes cafes, rest areas and five-star automated car washes.

The company plans to have four fully operational service stations in Saudi Arabia this year, its second site in the kingdom is scheduled to open by April and two more in the second half of 2019.

With its mission to invest outside the sultanate, the company has focused on Tanzania’s fuel retail market as well as its shop, food and services market.

David Kalife, CEO of OOMCO, said, “In addition to growing our business globally, we decided to start our expansion in neighbouring countries as they have a similar business and consumer behaviour model and to carry the sultanate’s name beyond its borders.”

“The service stations in Saudi Arabia will go beyond the needs of consumers. Our commitment is always to provide the best quality services and goods while energising customers’ journeys and creating a delightful experience for them to be always their preferred destination,” he added.

“We are also investing in Tanzania due to the country’s projected growth in a number of vehicles, positive macroeconomic forecast and political stability as well. We believe that our strong retail offerings will appeal to the aspirations of the growing affluent consumer market and satisfy not only their needs but their wants,” he stated.

The company aims to be one of the top five fuel marketers in the GCC by 2025. It strives to transform the industry, both locally and internationally, by introducing innovative products and services across all aspects of the business.

OOMCO’s 2025 plans include a shift to acquire 40 per cent of the local market share, increase the distribution of lubricants, and expand its network of service stations across the sultanate and globally.